This award recognises retail tenants who have demonstrated outstanding achievement in either launching a new store or revitalising an existing one.
Eligibility
To be eligible for this award, entrants must:
- Have significantly transformed a store within the evaluation period by opening a new store or renovating an existing one.
- They’ve demonstrated successful store transformation with positive customer feedback.
- They’re able to provide evidence of store concept, design, and customer attraction strategies, along with before-and-after improvements in customer experience and sales.
- Their store transformation aligns with V&A Waterfront branding and values.
Entry Criteria
- Initiated a significant transformation of a store within the evaluation period, either through opening a new store or renovating an existing one.
- Demonstrated successful store transformation, including positive feedback from customers and visitors.
- Alignment with V&A Waterfront: Demonstrate how the store transformation contributes to the overall aesthetics, offerings, and sustainability goals of the V&A Waterfront precinct.
- Success of store transformation: Present quantitative data or metrics demonstrating the success of the store transformation in terms of sales, foot traffic, customer engagement, and satisfaction.
- Fit-outs Process: Successfully managed and navigated the fit-out process for the new store launch or store revamp, demonstrating effective problem-solving skills and resilience in overcoming challenges, including delays caused by factors beyond their control, while adhering to mall and city regulations.